Comedian Joe Lycett changes name to Hugo Boss to protest brand's treatment of small businesses | CNN
Comedian 'legally changes name to Hugo Boss' in trademark taunt - The Irish News
Joe Lycett reveals he's changed name back from Hugo Boss in "final statement" - Radio X
Joe Lycett changes name to Hugo Boss
Hugo Boss responds to comedian Joe Lycett's name change - TheIndustry.fashion
Hugo Boss responds to comedian Joe Lycett's name change: 'We do not oppose the free use of language' | London Evening Standard | Evening Standard
Joe Lycett: Comedian changes his name to Hugo Boss - BBC News
Birmingham comedian Joe Lycett officially changes his name to Hugo Boss in protest against the designer fashion brand | ITV News Central
Joe Lycett 'stands to make £1.5m' from Hugo Boss name change | Metro News
Why has comedian Joe Lycett changed his name to Hugo Boss? | The Week UK
Comedian Joe Lycett changes name back from Hugo Boss - BBC News
Joe Lycett officially changes his name to Hugo Boss in protest against brand - Mirror Online
Comedian Joe Lycett Has Officially Changed His Name To Hugo Boss - LADbible
Comedian Joe Lycett Has Officially Changed His Name To Hugo Boss - LADbible
Boss, that's no laughing matter: The new role may not suit comedian formerly known as Joe Lycett - The Economic Times
Joe Lycett changed his name to 'Hugo Boss' to protest against the company
Joe Lycett: Is comedian still called Hugo Boss? | Metro News
Joe Lycett sells tickets for Hugo Boss & Friends show as he trademarks Boss La Cease... - Radio X
Comedian Joe Lycett changes name to Hugo Boss in swipe at fashion house | Comedy | The Guardian
Joe Lycett on Twitter: "Thank you to whoever did this https://t.co/mTwcmSrhBK" / Twitter
Comedian/Activist Legally Changes Name to Hugo Boss to Take on Fashion House » TwistedSifter
Joe Lycett: Comedian changes his name to Hugo Boss - BBC News
Comedian Joe Lycett changes his name to Hugo Boss in support of small businesses 'targeted' by fashion designer | UK News | Sky News
Hugo Boss the Brand Says It Can Take a Joke by Hugo Boss the Comedian – WWD
Hugo Boss responds to Joe Lycett after he changed his name to Hugo Boss - Radio X
